IDFC First Bank

Chandigarh

Sales Manager-Cross Sell (SME Loans)

Posted 9 Sept 2026 · Full time

The job in two lines

This role involves acquiring SME customers through cross-sell initiatives, understanding client needs, and ensuring a seamless service experience to drive client acquisition and maximize customer lifetime value.

Summary by Rezifi's AI, from IDFC First Bank’s posting. Years and pay appear only when the posting states them.

What you'd do

  • Acquire SME customers through cross-sell efforts
  • Meet and exceed monthly targets for new customer acquisition
  • Provide feedback to Relationship Managers (RMs) regarding customer opportunities and requirements
  • Ensure adherence to sales norms and Standard Operating Procedures (SOPs)
  • Maintain strict compliance with internal policies and external regulatory guidelines
  • Mentor and coach team members to foster a culture of customer centricity, innovation, compliance, and integrity

Skills it is built around

  • SME customers
  • Cross-Selling
  • User Acquisition
  • customer needs
  • banking solutions

Required

  • customer feedback
  • new business opportunities
  • client acquisition
  • customer lifetime value
  • sales norms
  • Standard Operating Procedures (SOP)
  • internal policies
  • external regulatory guidelines
  • customer centricity

Nice to have

  • Transaction Banking
  • automation
  • digital enablement

The facts

Experience
Not stated
The posting names no number of years.
Pay
Not stated
The posting states no pay.
Level
Not stated
Field
Sales management

The full posting

From IDFC First Bank’s careers site

As IDFC First Bank posted it. See the original

Job Requirements

About the Role

The Sales Manager – Cross Sell SME is responsible for acquiring SME customers through cross-sell initiatives across designated branches. This is a customer-facing role that involves understanding client needs, offering relevant banking solutions, and ensuring a seamless service experience. The role also includes catchment mapping, gathering customer feedback, and identifying new business opportunities. The incumbent will play a key part in driving client acquisition, deepening relationships, and maximizing customer lifetime value to support broader organizational goals.

Key Responsibilities

Primary Responsibilities
  • Acquire SME customers through cross-sell efforts in the identified segment.
  • Consistently meet and exceed monthly targets for new customer acquisition by analyzing transaction banking needs.
  • Provide regular feedback to Relationship Managers (RMs) regarding customer opportunities and requirements.
  • Ensure adherence to sales norms and Standard Operating Procedures (SOPs) as defined by the organization.
  • Maintain strict compliance with internal policies and external regulatory guidelines.
  • Ensure high-quality sourcing aligned with the bank’s standards.
Secondary Responsibilities
  • Mentor and coach team members to foster a culture of customer centricity, innovation, compliance, and integrity.
  • Promote automation and digital enablement to holistically meet customer needs.
  • Attract and retain top-tier talent to support the bank’s growth objectives.

What We Are Looking For

Education
  • Graduation: Full time graduate in any discipline from a recognised institution.
Experience
  • Minimum of 0-2 years of experience in sales, preferably in banking or financial services.
Skills and Attributes
  • Strong customer engagement and relationship-building skills
  • Ability to understand and analyze customer banking needs
  • Excellent communication and interpersonal skills
  • High level of integrity and compliance orientation
  • Self-motivated with a results-driven approach
  • Adaptability to work across diverse geographies and customer segments